You have a designated e-giving channel for your organization, you’ve created a stellar website detailing pertinent information about your organization, and you’ve even created a customized mobile app for your constituents to interact with you — so where are all your donors?
What does a philanthropist look like? Many nonprofit leaders, as well as those removed from the nonprofit fundraising arena, may be quick to describe a member of the baby boomer generation who gives generously to a cause they care deeply about. Though in the past this may have been the case, over the last few… Read more »
Over the last few years, online giving has left its mark upon the face of nonprofit fundraising. According to statistics gathered by Nonprofit Tech For Good, online giving grew 13.5% in 2013 and during the same year, online giving accounted for 6.3% of all charitable contributions made. As the landscape of charitable giving changes, many organizations are… Read more »
